Read With Your Ears: Audiobooks on the Rise

Young woman listening to music

Reading is not just for a cozy recliner by your fireplace anymore. It’s not just for lounging on the beach. Now, you can read anywhere, without ever even turning a page. Just press play.

Axis360_color

Downloadable audiobooks are taking over. They’re the fastest-growing format in the book market, and circulating at an exponential pace in libraries—jumping 86 percent in circulation in the past year. More than 67 million Americans listen to audiobooks every year, and for good reason. Audiobooks are ideal for both avid readers who are always on the go and also new library patrons in search of a different way to read. Audio also promotes literacy growth within a community.

For three years, sales and circulation for downloadable audio have soared and they’re not showing any sign of slowing down. Consumer purchasing alone has grown more than 20 percent.

With audiobooks in such high demand, it’s no surprise that libraries across the country are making more and more available to their patrons through applications like Axis 360. With ebook and audiobook platforms like Axis 360, patrons can check out these popular book formats for free and listen on your phone, computer or tablet.

By offering downloadable audiobooks for your patrons, libraries foster a community of life-long readers. They may come for the audiobooks, but they’ll stay for the invaluable services libraries offer—for books and beyond.

Contact your Baker & Taylor representative for your audiobook solution today!

 

Statistics sourced from Library Journal and Audio Publishers Association.

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